Icelandic Town Uses ‘Floating’ Crosswalk as Speed Bump Alternative

This Icelandic port town is using a painted 3-D optical illusion to create a floating crosswalk as an alternative to speed bumps.
Image: Instagram Screengrab

The Icelandic town Ísafjörður painted a 3-D optical illusion, creating a ‘floating’ crosswalk as a speed bump alternative.

MOTHER NATURE NETWORK

By Matt Hickman

Iceland is a place of such dramatic, otherworldly beauty that many visitors have a hard time believing their very own eyes. Over the past several years, the island-bound Nordic nation has emerged, for better or worse, as the world’s preeminent blink twice and rub-your-peepers-to-make-sure-you’re-not-hallucinating destination. Double takes, audible gasps, and veering rental cars off of roads while gawking are all par for the course.

It’s that last reaction — distracted driving while speeding to get to the next awe-inspiring site — that’s problematic. To address this, Ísafjörður, a lively fishing and tourism hub in northwest Iceland’s far-flung Westfjords region, has embraced a novel approach to improving traffic safety: fighting rubberneck-inducing fire with rubberneck-inducing fire.

Dreamt up by town environmental commissioner Ralf Trylla and executed by local pavement marking company GÍH Vegamálun, a traditional, striped crosswalk in the center of town has been transformed into a pedestrian right-of-way that appears to be hovering directly above the asphalt.

Continue reading the story about the speed bump alternative on MNN.com.

The video has been access 2.6 million times on YouTube:

 

See our previous coverage of traffic safety and road innovations:

Innovations in Walkability

Glow in the Dark Roads

Powering Your Bike Paths

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EfficientGov Staff

EfficientGov is an independent information service providing innovative solutions to fiscal and operational challenges facing cities and towns around the world.